Korinthian Foods | Website

WEBSITE · FOOD & CATERING

Korinthian Foods

A New Website for a Repositioned Catering Brand

∞

the concept behind the new identity

carried through the website

01 The brief

A repositioning,
expressed online.

Client
Korinthian Foods
Sector
Food & catering
Focus
Clear messaging, enquiries

Korinthian Foods is a food and catering company with a leading reputation in its market. Following its strategic repositioning, it entrusted VIMA GURU with a new corporate identity and a new digital presence that would match, and elevate, that reputation.

We designed the website as the cornerstone of the company’s digital marketing: a platform that communicates its vision, history and activity clearly, presents its services with precision and guides every visitor towards an enquiry.

02 The approach

Clear messaging, simple navigation, a path to enquiry.

At VIMA GURU, we built the website on three principles: a structure centred on the user, content that conveys reliability and engagement points placed where they matter.

01

User-centric design

An inviting and intuitive experience that guides visitors through the services of Korinthian Foods, with key areas reachable in as few clicks as possible and a navigation that stays simple and clear.

Included

  • Information architecture
  • Streamlined navigation
  • Responsive design

02

Content that conveys reliability

The content reflects the company’s standing in its market: rich media and detailed descriptions of each service communicate value and reliability, while the history and vision of Korinthian Foods give the brand depth.

Included

  • Content strategy
  • Copywriting
  • Service presentations
  • The company’s history and vision

03

Engagement & enquiries

Interactive elements and clear calls to action are placed at the points that matter, so that interest turns into contact. The website and the new identity were designed together, as one system.

Included

  • Clear calls to action
  • Paths to enquiry
  • Alignment with the new identity

Let’s talk

Planning your
next website?

Tell us about your business and what you want your website to achieve. We will arrange a first conversation about the brand, the content and the path to enquiries.

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